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Will the PC cease to exist as the world’s developing markets turn mobile only?

The mobile revolution is truly here; by the end of 2012 the number of mobile-connected devices will exceed the number of people on earth. The revolution brings with it a new generation of mobile only Internet users, who only access the Internet through web enabled mobile devices.

To investigate this further, we’ve put together a report reviewing the number of web users who only access the Internet through their mobile. The report covers 5 developing economies with the UK as a comparison, and drills down specifically into China.

One of the key take-outs from the report is 38% of Chinese mobile web users only access the Internet through their mobile. This is an increase of 8 percentage points over the past year.

This trend is especially prevalent in rural areas where 45% are mobile only, compared to 29% in the city. These figures indicate the mobile internet is continuing to connect the previously unconnected in China, where in rural areas computers are not so easily accessible.

If you are looking for a mobile website solution contact us for more information.



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